23 Degrees
23 Degrees
23 Degrees
Product and UI design for a recreational cannabis accessories company and their star product: the 23 Degrees Humidor.
Product and UI design for a recreational cannabis accessories company and their star product: the 23 Degrees Humidor.
Product and UI design for a recreational cannabis accessories company and their star product: the 23 Degrees Humidor.
23 degrees were looking to enter the European market with their stand out recreational cannabis accessory - the 23 degrees humidor. They wanted a site that captured their brand, engaging with the current market whilst standing out from the generic head-shop sites that dominate a recreational cannabis user's search. Their product is cutting-edge with humidity control and a sleek design, offering a technical alternative to your standard wooden stash box.
23 degrees were looking to enter the European market with their stand out recreational cannabis accessory - the 23 degrees humidor. They wanted a site that captured their brand, engaging with the current market whilst standing out from the generic head-shop sites that dominate a recreational cannabis user's search. Their product is cutting-edge with humidity control and a sleek design, offering a technical alternative to your standard wooden stash box.
23 degrees were looking to enter the European market with their stand out recreational cannabis accessory - the 23 degrees humidor. They wanted a site that captured their brand, engaging with the current market whilst standing out from the generic head-shop sites that dominate a recreational cannabis user's search. Their product is cutting-edge with humidity control and a sleek design, offering a technical alternative to your standard wooden stash box.
Maximal Minimalism
Maximal Minimalism
Whilst being a futuristic looking product, they wanted it to capture a fun, warm, lifestyle type emotion. They wanted it to be appear sleek but fun. Maximal minimalism fit the brief.
Whilst being a futuristic looking product, they wanted it to capture a fun, warm, lifestyle type emotion. They wanted it to be appear sleek but fun. Maximal minimalism fit the brief.
User research revealed some key themes regarding the products positioning as a luxury product, specifically people's tendencies to prefer in-person shopping when they were purchasing high end items. I wanted the site to convey the feeling of a luxurious, unique experience.
User research revealed some key themes regarding the products positioning as a luxury product, specifically people's tendencies to prefer in-person shopping when they were purchasing high end items. I wanted the site to convey the feeling of a luxurious, unique experience.
User research revealed some key themes regarding the products positioning as a luxury product, specifically people's tendencies to prefer in-person shopping when they were purchasing high end items. I wanted the site to convey the feeling of a luxurious, unique experience.
